The Role of Software in Modern Vehicles
Company Updates


April 21, 2023



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The Role of Software in Modern Vehicles

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The automotive industry is undergoing a massive transformation, with software taking the driver's seat and reconfiguring the traditional automotive value chain. Had an insightful chat with Shivalik Prasad - VP, Strategic Alliances & Sales at Sibros on the increasing role of software in modern-day vehicles.

00:41 - What does Sibros do?
02:28 - Leading automakers deploying Sibros solutions
04:15 - Example use cases for different vehicle segments
07:12 - What is a 'Software Defined Vehicle (SDV)'?
10:25 - Challenges for automakers with the shift to electronics-dominated vehicles
13:43 - Exploring Vehicle Configuration Management
18:50 - Vehicle personalisation, connectivity and concerns about data privacy
21:45 - Outlook towards India's automotive market
24:58 - Cross-domain capabilities required to manage the software-dominated automotive ecosystem

Shivalik Prasad
Shivalik Prasad
Shivalik is responsible for sales and strategic alliances for Europe and APAC at Sibros. Before Sibros, he served as Executive Director and Board Member for MapmyIndia - a leading automotive navigation solutions company serving OEMs worldwide.